Reinventing Onboarding & Product Training for 6000 Employees in the Nordics

STARK Group are the largest wholesaler and retailer of building materials in the Nordics, empowering the construction industry for more than 125 years

Pain

Delivering training to thousands of employees across international locations made it difficult to achieve successful onboarding and product knowledge.

Gain

Modernized mobile learning that was able to scale with group strategy and a localized brand execution.

Result

An international LMS able to onboard people faster, smarter, and with effective product training accessible from anywhere.

Building a better learning management solution

STARK Group are the largest wholesaler and retailer of building materials across the Nordic region, with over 6,000 employees working across 4 countries servicing branches and distribution centers. With so many employees working in so many locations, ensuring they have received the correct training was a challenge.

They began an extensive selection process of multiple vendors to find a learning management solution that allowed all these employees to access learning in one place, no matter where they were. A platform that would be able to handle onboarding and product training for B2C retail employees as well as the B2B Senior Sales teams.

I believe that the learning experience has become more motivating and engaging since we started using eloomi.

Athena R. Júlíusdóttir, STARK Group HR Consultant

Supplying material for on & off-site training

eloomi’s LMS was created to let users learn at their own convenience, available for them on any device. This is ideal for STARK Group, who have employees located in over 250 locations within Denmark, Norway, Sweden, and Finland.

The entire process of creating training modules is simple for both employees and content producers. In a matter of minutes, you can create content, have it tested, receive feedback on the module and update the content if it is needed.

With universal compliance training across all group brands in place, the multinational, multilingual company can now onboard people smarter and provide more effective, relevant product training.

Key Takeaways

With over 6,000 employees and over 250 locations, STARK Group needed a digital LMS, accessible from anywhere.
Through eloomi, they developed new onboarding and product training at scale for B2C employees and B2B Senior Sales.
Using eloomi, STARK Group’s international teams were able to access training from any device, whether on-site or off.
Creating training modules is now simple for employees and managers, able to create, test, and get feedback in a matter of minutes.
STARK are now onboarding people faster, smarter, and providing more effective product training for employees.